“How can I make an impact?” Snoop Dogg begins Beyond Meat’s latest celebrity ad campaign to promote going plant-based. Whether for your health, the environment, or animal welfare, eating vegan makes a huge impact on many levels, even if you’re only doing so part-time.
In the new video, the famed rapper teams up with other celebrities like Kevin Hart, Jordana Brewster, Nikki Bella, and other public figures to share the importance of the vegan movement. Watch below.
Earlier this spring, Beyond Meat launched their Feed A Million+ campaign to donate more than a million Beyond Burgers to food banks, essential workers, and community organizations amidst the coronavirus pandemic.
Through this campaign, Beyond Meat employees, celebrity ambassadors and fans have supported a variety of worthy organizations ranging from the Central Missouri Food Bank and DC Central Kitchen to healthcare workers at NYU Langone in Cobble Hill and Downtown Brooklyn and collaborations with Rethink’s Restaurant Response Program, which assists with food need and access during crises, also located in New York City.
As part of the company’s coronavirus-related relief efforts, Beyond Meat has also forged a partnership with #HashtagLunchbag in Los Angeles, creating outposts at Hilltop Coffee+Kitchen locations to prepare free meals for hospital workers, community centers, and other frontline workers. This initiative is also powered by the support of DoorDash’s delivery service.
Here’s to changing the world, one Beyond Elote Burger or Beyond Sausage at a time.